There are less than three months left in 2012. Unless I’m looking at a calendar, I can barely believe it. I spent Sunday afternoon planning for 2013, I mean it IS right around the corner. My planning process is pretty simple. I review my current business plan and goals to see where I am currently, and figure out what I need to do to reach objectives and goals that haven’t been met. It’s also a good time to review my operation (existing systems and processes) to determine what works, what needs updating and what needs to be tossed away altogether.
Reviewing your business plan and goals is a good way of tracking progress and ensuring that those goals are still aligned with your vision. Sometime your vision and needs change, and that consequently changes your business.
No need to panic – businesses evolve. The great thing about operating a freelance writing business is there are so many different ways to earn money writing. When you’re self-employed, you may need to change your business model to one that best fits your vision and interest as needed.
I started out freelancing here and there for magazines within a particular niche. Eventually I began working with individual clients offering business writing and ghostwriting services. Now my goal is to get back into print publication with trade magazine writing.
My writing accountability partner is a copywriter who used to be a business coach. She’s also looking to make changes in her current business model. She like public speaking and working with others interactively where she gets to share what she knows. After over 10 years of operating a successful copywriting operation, she wants to move more into a teaching role via teleseminairs, webinars and in-person workshops, and is making moves in that direction. Successful change starts with creating a plan and actively working it.
Have you reviewed your 2012 goals recently? Have you started making business goals for 2013?